Alex Meisl

 

Alex is a multi-lingual business creator and sales generator who has  launched multiple businesses across Europe, Africa and South America.   

He  sold his first Anglo-French business in his early 20s, and after a  4-year period with 2 large blue chips, Alex helped build and then run a  £20m turnover, 12-territory digital business, before its sale.  He then  co-founded Sponge, the UK's leading Mobile Marketing agency (twice voted  Mobile Agency of the Year).  As CEO and then Executive Chairman he  developed the mobile strategy and solutions for brands such as  McDonalds, Coca-Cola, Asda, Barclays and Auto Trader. The business was  sold in 2006, highlighted by the FT as one of the best agency exits of  the year.  

Alex was also behind skins4things, a device  personalisation business with clients including the BBC, Warner Bros,  Moshi Monsters and Toshiba which was subsequently sold in 2014.  

During  this time Alex served 4 years as Chairman of the Mobile Marketing  Association in the UK, and was elected to the board of the Institute of  Promotional Marketing for 2 years.  

Alex is a regular,  engaging and accomplished speaker on the international conference  circuit and has been regularly called a  "leading mobile industry  veteran" which he does not appreciate.